A self-improvement website wanted to promote its digital products using Google Ads.  ML2 Solutions created a Google Ads campaign using search ads.  The first step was a brainstorming session to learn about digital products.  Then keyword research was done to look for possible keywords to target.  Next, a Google Ads account was created with an ad campaign, ad groups and text ads.  Finally, the ad campaign was launched.  The ad campaign was monitored for four weeks during this initial phase.  After that time, an analysis of the results was presented to the client.