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Your small business needs a website because the Internet is where your potential and current customers are. You also need an Internet presence on social media like Facebook and review websites like Yelp, but your website is the completely under your control and won’t change unless you change it. When someone needs something, they may ask a friend or coworker, but they will probably just “Google it”. Google is an Internet search engine that primarily returns results in the form of websites or ads. If you don’t have a website but your competitors do, who do you think your potential customers are going to contact?