DIGITAL MARKETING CHECKLIST

If you don’t have an Internet presence, your potential customers lack information about you and you miss the possibility to make a sale. Our checklist looks at the 5 more important components of digital marketing for your business.

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Digital Marketing Checklist Information

Digital marketing allows you to be available 24/7/365 to reach your audience. Digital marketing gives your business greater visibility and credibility. If you don’t have an Internet presence, your potential customers lack information about you and you miss the possibility to make a sale. The checklist below looks that the 5 more important components of digital marketing for your business.

  • Website development – Every business needs a website.   Your website is your hub for all your Internet activities.  At its most basic, it is your virtual business card.

  • Business Listings – The Yellow Pages are now a series of websites like Angie’s List which list businesses in a particular industry.  You need to be listed to be found.

  • Reputation Management – The Internet has allowed for the “word-of-mouth” be to accessible to all your customers and future customers.  This needs to be managed.

  • Conversion Rate Optimization – This is the key.  You need to get leads but then you need to convert them to sales.

  • Social Media – Social Media is becoming another method of communicate and being found by your potential customers.