SEMINAR
Learn more about digital marketing
DIGITAL MARKETING SEMINAR SERIES
Our Digital Marketing Seminar Series helps you to learn more about digital marketing including websites, business listings, paid advertising, conversion rate optimization, email marketing, reputation management, social media, search engine optimization, content marketing, analytics and IT projects. Our Digital Marketing Seminar Series will educate you on the different methods of digital marketing.
What is Digital Marketing – Digital Marketing Fundamentals
What is digital marketing? I will first cover basic digital marketing concepts and then go over 10 digital marketing techniques. I will also briefly explain some IT systems that can help in your digital marketing efforts for your business.
Small Business Website – Digital Marketing Fundamentals
Why do you need a website for your small business? This video will go over domain names, website hosting companies, WordPress and website content.
Small Business Listings – Digital Marketing Fundamentals
Why do you need listings for your small business? This video will go over what are business listings, standardizing data, general process, listing profiles, aggregators and citations.
Small Business Paid Advertising – Digital Marketing Fundamentals
Why do you need paid advertising for your small business? This video will go over what is paid advertising, Google Search, Google Display, Facebook ads, other platforms, remarketing ads, and video ads.
Small Business Reputation Management – Digital Marketing Fundamentals
Why do you need reputation management for your small business? This video will go over what is reputation management, general process, review websites, responding, review solicitation, and own reviews. #reputationmanagement
Small Business Email Marketing – Digital Marketing Fundamentals
Why do you need email marketing for your small business? This video will go over what is email marketing, examples, email marketing services, email collection, and regulations. #emailmarketing
Small Business Social Media Digital Marketing Fundamentals
Why do you need social media for your small business? This video will go over what is social media, examples, social media strategy and creating accounts. #socialmedia
Small Business Conversion Rate Optimization – Digital Marketing Fundamentals
Why do you need conversion rate optimization for your small business? This video will go over what is conversion rate optimization, examples, conversion rate optimization techniques and conversion rates. #conversionrateoptimization
Small Business Search Engine Optimization – Digital Marketing Fundamentals
Why do you need search engine optimization for your small business? This video will go over what is search engine optimization, examples, search engine optimization strategy and reporting. #searchengineoptimization
Small Business Content Marketing – Digital Marketing Fundamentals
Why do you need content marketing for your small business? This video will go over what is content marketing, formats, content marketing strategy, copywriting and examples. #contentmarketing
Small Business Analytics – Digital Marketing Fundamentals
Why do you need analytics for your small business? This video will go over what are analytics, examples, analytics strategy and specific methods. #analytics
Small Business IT – Digital Marketing Fundamentals
Why do you need IT for your small business? This video will go over what is information technology (IT), email hosting, customer relationship management (CRM) and line-of-business solution. #IT
