Many marketing efforts start out with the “what”. For example, you are going to buy a Facebook ad or mail out a sales letter. But, it better to start with a marketing plan for your Auburn, WA business that addresses the “why”. The “why” needs to identify the business objectives, a measure of success and a time frame.
The “why” in your marketing plan
About the Author: Matt Woicik
Matt is a digital marketing strategist and the owner of ML2 Solutions, a digital marketing agency. He helps businesses increase awareness and get more leads using digital marketing. New marketing methods are confusing, always changing and difficult to figure out. Matt helps to explain things and provide solutions with clear results.