{"id":3487,"date":"2020-02-17T12:00:00","date_gmt":"2020-02-17T20:00:00","guid":{"rendered":"https:\/\/ml2solutions.com\/?p=3487"},"modified":"2021-05-02T17:07:01","modified_gmt":"2021-05-03T00:07:01","slug":"what-is-ppc","status":"publish","type":"post","link":"https:\/\/ml2solutions.com\/marketing-tip\/what-is-ppc\/","title":{"rendered":"What is PPC"},"content":{"rendered":"<p>PPC is short of Pay-Per-Click.\u00a0 It is a form of paid advertising on the Internet.\u00a0 It is a type of advertising when you only pay when someone clicks on your ad.\u00a0 You don&#8217;t pay for someone seeing your add which is called an impression.<\/p>\n<p>The beauty of PPC is that you only pay when someone shows intent that they are interested in your product or service.<\/p>\n<p>For more information, here is a great article. <a href=\"https:\/\/blog.hubspot.com\/marketing\/tabid\/6307\/bid\/1514\/paid-search-vs-organic-search.aspx\">https:\/\/blog.hubspot.com\/marketing\/tabid\/6307\/bid\/1514\/paid-search-vs-organic-search.aspx<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PPC is short of Pay-Per-Click.\u00a0 It is a form of paid advertising on the Internet.\u00a0 It is a type of advertising when you only pay when someone clicks on your [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3509,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[217],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - 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